Build Log · June 28, 2026

Website Content Cleanup

Removed overclaimed platform language from the homepage, moved the engine story to About, and tightened copy across homepage, About, Forge, and Hearth pages.

  • forgekit-website
  • Content
  • UX
  • Copy
sections removed from homepage
2

sections removed from homepage

pages improved
5

pages improved

traps updated
2

traps updated

gate threshold tightened
1

gate threshold tightened

What shipped

  • Homepage: bridge rewritten to cover full ForgeKit range (not just contractors)

  • Homepage: 'What We're Building' platform vision section removed

  • Homepage: Platform capabilities image strip removed

  • Homepage: 'What We've Built' headline rewritten — 'Real products for real workflows'

  • Homepage: Body text contrast bumped site-wide (gray-500 → gray-400)

  • About: Rebuilt to 5-section narrative — Mission, Founder, AI Philosophy, Engine, Local-First

  • About: Mission section tightened — short headline, two paragraphs, three scene cards

  • About: Founder section given full-width blacksmith workshop background image

  • About: Engine section rewritten — 'Every build makes the next one sharper', 3 cards not 5

  • About: Platform vision relocated from homepage, softened to compounding story

  • About: Forge Loop removed as standalone section, compressed into Engine cards

  • Forge page: Problem section restructured to 2-col, dead image column removed

  • Forge page: hero subhead contrast bumped

  • Hearth page: Badge changed from 'Live' to 'Invite-Only Pilot'

  • Hearth page: Headline tightened, font size reduced

  • Hearth page: Button label changed to 'Request invite'

  • Build Log: scope text, tags, footnote contrast bumped

  • Known page: eyebrow label contrast bumped

  • Visual Debug Gate: threshold changed from '10 minutes' to 'one failed attempt'

  • Visual Debug Gate: same-color parent trap added to checklist and 'What this prevents'

  • KNOWN TRAPS: new CSS row — Next.js Image fill invisible against same-color parent

Website Content Cleanup — June 28, 2026 · ForgeKit